Brand Campaign & Cultural Marketing

Supported marketing campaigns and cultural initiatives for The New Yorker, one of the most influential editorial brands globally.

Key contributions:

• Managed creative execution across marketing campaigns and brand initiatives

• Coordinated workflows between editorial, design, marketing, and production teams

• Supported large-scale cultural marketing events, including The New Yorker Festival

Brand Marketing Impact

• Contributed to the 100th Anniversary campaign, recognized with a Silver Cannes Lion in Film.

• Enabled cross-channel storytelling across digital, experiential, and membership initiatives.